Finally, after weeks of lobby-sitting, Tim Moore wore down his first employer, and was offered a seven-to-midnight job at age sixteen. He never looked back.

Managing partner for Radio’s preeminent multiple format consulting firm, Moore thrives on innovating, and the road not taken. At 29 he became

Vice President for the TM Companies (Dallas), and shortly thereafter, was awarded executive VP stripes, overseeing both TM Productions and TM Programming for Roy Disney’s parent ownership, Shamrock Broadcasting.

From there Moore began buying radio stations at age 33. Building formats from the ground-up, each station became ratings and revenue success stories. In the mid 90’s he formally established Audience Development Group with colleague Alan Mason, resurrecting a name he and Jon Coleman had intended for a research company, while colleagues at TM.

With consolidation, Audience Development Group’s business plan calling for a “Mayo Clinic” cluster-approach with expertise in multiple formats resulted in a highly successful national reputation, strategically positioned to provide cluster guidance for multiple formats in markets of all sizes.

In 2004, Moore’s book The Motivator, a collection of leadership essays was widely read and endorsed by the Radio Advertising Bureau.  He also authors the firm’s weekly E-Column Midweek Motivator, distributed to thousands of media readers each week.

Tim lives in Naples, Florida, travels coast to coast, and has addressed the NAB, RAB, Canadian Broadcasters, Conclave, and countless state associations. He holds a degree in Broadcast and Cinematic Arts from CMU, and is a U.S. Navy veteran.

Tiger Woods has a coach. So does Jack Nicholson. Yet many radio talents have never had any meaningful coaching. Look, there’s a reason the cavalry used Indian scouts. They knew the landscape and spoke the language. Most air talents are Indians, not soldiers. You can’t just give them orders and not explain the Strategy, and expect things to work out well. They’re artistic (or at least they want to be), and sadly, you, the Program Director, are the white man. Tommy Kramer is the Indian scout.

His personal career stats:

·         Over 35 years in radio as an air talent, Program Director, Operations Manager, and coach. #1 rated in two Top 10 markets (Dallas and Houston). Corporate Talent Coach for Paxson Radio (47 stations).

·         Has worked with over 200 stations (all formats) and coached over 1000 air talents. Also works with several of the country’s most successful voice actors.

·         Elected to the Texas Radio Hall of Fame in 2003.

The process:

Much like a drama coach working with actors. Specific techniques that help air talents sound more real, and touch the listener in a personal and conversational way, eliminate generic content, and stand out against your competitors.

Specifics:

How to do great show prep.

How to find your unique “camera angles.”

How to NOT SOUND TYPICAL.

A little unorthodox, very personal, virtually unlimited access to create a true “workshop” atmosphere. Think about how well your station will do when every time the mike opens, there’s someone who’s right here, right now, with something that actually matters to the Listener.