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Articles

Country music experiencing a ‘crisis in quality’

Audience Development Group has been offering the opinion that like all formats Country, while not in crisis, is experiencing a balance-test. On one hand, many pre 2005 titles are testing […]

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The Myth of Minute by Minute and PPM Granularity

With thanks to Richard Harker we strongly suggest you read the following in detail. It’s a point of view worth consideration. With the facade of Nielsen’s PPM reliability crumbling, it’s […]

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Harker Research Says Nielsen’s PPM Needs Re-Evaluation

ADG’s Tim Moore: The PPM “injector” from Frank Foty’s designers appears to significantly enhance weak PPM encoding. Richard Harker tackles this head-on and it’s overdue.” According to a report from […]

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Important Developments – From RRC, Nielsen Streaming Enhancements

There’s still work to be done:  Nielsen’s software application (SDK) is in Beta Test, but after months of development, the company believes it has a working solution for capturing streaming […]

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Building A Franchise

In the heat of the NFL championship run we gain insight as to how winning teams are built. The parallels to Radio are obvious and adaptable if you’re interested. Radio […]

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Biology 101

Living entities either grow or they die. There is no stasis aside from cryogenic suspension. It’s a new year and convention has it we’re supposed to make resolutions, turn the […]

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Flying for the Holidays?

ADG colleagues have flown somewhere around the 250,000 mile mark in 2014. Regrettably none of the miles have been on South Africa’s Kulula Airlines, manned with capable crews replete with […]

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New Nielsen Study Categorizes Audio

Audio Consumers Based On % of Population Audio is an integral part of the daily lives of most Americans. According to NIELSEN’s “Audio Today” report, more than 244 million of […]

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The Brand Cycle

Radio is motion. You can’t freeze the ball (though some programmers seem to get stuck there). If you aren’t gaining listeners you’re losing them. You can’t win without your P-1 […]

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Tragedy, Bravery, November

Around five on the afternoon of 10 November 1975 Captain Bernie Cooper was piloting his gigantic 700 foot cargo carrier Arthur M. Andersen in thirty-foot seas. He was concerned about […]

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