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The Robinson Report

The Robinson Report – Trader Joe’s

Many legacy brands hold nefarious secrets. Coca-Cola was developed during The Civil War – laced with morphine – to ease the pain of soldiers in field hospitals. Both Volkswagen and […]

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The Robinson Report – The Tracks and The Dash

“Through the Mississippi darkness, rolling down to the sea, but all the towns and people seem, to fade into a bad dream” – Steve Goodman There a train that’s been […]

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The Robinson Report – Succession

The lesson that, #1 – management has to be the highest class possible.  #2 – they have to have a succession plan – Al Waleed bin Talal Yet few of […]

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The Midweek Motivator – General Rules: Action over Plan

Superior leaders in business (media included) believe in recognizing the crucial difference between “strategy” and “tactics.” Even in 2022 many successful generals, admirals, CEOs and department heads recognize the value […]

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The Robinson Report – Evolution

ev-o-lu-tion – the gradual development of something, especially from a simple to a more complex form Stefani Joanne Angelina Germanotta was an accomplished vocalist and pianist, having studied at the […]

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The Robinson Report – Top Posts of 2021

The feedback we receive year-round from our Audience Development Group posts are both rewarding and humbling. We hear from group VP’s who share our columns company-wide. Programmers who post relevant content in […]

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The Robinson Report – Giving Thanks

“When you arise in the morning, give thanks for the food and for the joy of living. If you see no reason for giving thanks, the fault lies only in yourself” –Tecumseh […]

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The Mid-Week Motivator – Time, Speed & Reality

When we defend our position on a controversial subject, exactly what are we defending? We spend so much time justifying the past and an inordinate amount of time defending the […]

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The Robinson Report – Unique

“We are shallow because our media are so horribly shallow.  Every morning, I peruse the newspapers and there is so little to read in them.  It is the same with […]

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The Robinson Report – Product

“We expect to win, we expect to compete and we expect to put a product out on that field that all of you can be proud of.” John Mozeliak A week back, the […]

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