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The Robinson Report – Endurance

“Men Wanted: For hazardous journey. Small wages, bitter cold, long months of complete darkness, constant danger, safe return doubtful. Honour and recognition in case of success.” – Earnest Shackleton’s alleged recruitment ad

England – 1914. A well-funded Sir Earnest Shackleton leaves London with 27 brave men in tow for exploration in Antarctica on The Imperial Trans-Antarctic Expedition.

After their ship sinks in frigid seas one year later, the men set forth on land and ice flows with only sled dogs to assist in navigation.

Spoiler – after an additional three brutal years, their heroic journey ends with a successful landing on South Georgia Island to the awe of seasoned whaling captains – aware of the extent of their achievement.

Not one crew member perished.

The chronical – Endurance – is required leadership reading.

Shackleton hired his best crew, delivered focused direction and let the men do their best work.

While leading from the front.

Keys to Shackleton’s leadership:

  1. Inspire Optimism – His energy was contagious as he encouraged the team to play games, sing as a group and practical joking.
  2. Clear Purpose – Each crew member understood their purpose void of vagary.
  3. Team Unity – The value on hard work and loyalty was fostered throughout the ranks.
  4. Strategic Yet Flexible Planning – On one attempt to traverse the ice to land in the face of adversity – he changed the course four times.
  5. Tough Decisions – Early in the voyage his cook serve the meal while obviously drunk. Fired on the spot.  Shackleton DID keep him on his team in a differing capacity.  Loyalty.

Legacy broadcasters could benefit from his charge.

Multiples are leaking – revenue is scarce – human capital a premium.

Robust exponential growth in the audio – and video – space requires innovation.

And – leadership.

Great leaders hire smart, create energy, inspire creativity, open to innovation and build team strength.

Great leaders have – bedrock endurance.

Next Up – The Complete Package