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The Robinson Report – Roads

Marty McFly“Hey, Doc, you better back up.We don’t have enough road to get up to 88.” 

Dr. Emmett ‘Doc’ Brown“Roads? Where we’re going, we don’t need — roads.”

The virus has changed our roads – physically and hypothetically. 

Last week we wrote about the opportunity – in the virus.

This – is reinforcement.

Back To The Future Day flew by nearly 5 years ago at the speed of – the clock.

The faux Hoverboard missed the mark, while the Flying Car is here.

Technology in 2020 renders American Life nearly unidentifiableduring the last few decades

As Tesla predicted 90 years ago,  our digital brain is now in our pocket.

Traditional media – viewed with closed mind MIGHT be fading.

 For us today, there is MORE opportunity – than ever. 

 All you need to do is find a passion and feed it. Great content will find an audience.

Produce a product, place it on a blog, podcast, video or web stream.  

Here’s what Rob Barnett created after the Programming President was kicked to the curb by CBS.

Rob’s on to THIS – now. 

Then there’s this idea hatched from two suburban moms creating content – in their kitchen.  

 That went on to reality TV gold.   

They planted a seed – and watched it grow. 

In just the previous decade, sound actors went from a need for a sound proof brick and mortar studio to delivering content – anywhere

The vanishing of traditional ‘roads’ scares some – it should inspire us. 

If it is new content or new music, the fearless see no ‘road’ – but the journey of content creation

1.21 gigawatts are now generating the limitless web -roads that have their beginning but have no end.  

There is no backing up. 

With Social Distancing – you have the time to down NEW roads.

Next Week – One Thing