The feedback we receive year-round from our Audience Development Group posts are both rewarding and humbling.
We hear from group VP’s who share our columns company-wide.
Programmers who post relevant content in studio.
Air talent who send a motivational note of thanks.
With Christmas firmly in the rear view and the new year steamrolling in the windshield, let’s take a moment to review the top Robinson Reports YOU chose as the most read.
10 ~ Weeds – Building and coaching a creative team is messy. You’ll gather weeds on the way.
9 ~ Giving Thanks – Those in need around us require our assistance throughout the year. Not just the holidays.
8 ~ R.I.P.S. – Slogans. Does your brand NEED one?
7 ~ Google Listener – Do YOU have a Target Listener? Yes. You need one.
6 ~ Adjustment – As the world changes around you, what course corrections are required and you anticipate?
5 ~ Gold – Are you putting in the work NOW to win GOLD in 2022?
4 ~ 20 Things – The Basics. You’re doing them wrong.
3 ~ Coach – Everyone needs a coach. Tiger Woods has five.
2 ~ How We Live – We’re not judged on how big ratings grow or record-setting revenue. We’re judged on how we treat each other.
1 ~ Unique – The audience determines which is the better selection. Unique, well-produced content wins.
Here’s to a robust 2022!
Cheers!
Up Next – New Year Evolution
