Midweek Motivator

Worth retrieving, a while back Coleman’s John Boyne commented on the disposition that “jingles are passé.” It was a highly relevant piece based on fact and the human anatomy. Boyne […]

Since founding our consultancy, Audience Development Group programming colleagues have flown well over two million miles! Fortunately none of those miles have been logged on South Africa’s Kulula Airlines. Traditionally […]

Patton once remarked, “The best is the enemy of good! A good plan, violently executed now, is better than a perfect plan next week.” Even today, War is a relatively […]

Recently this jarring headline floated through the corridors of American business: “Only 18% of AllManagers Are Truly Qualified”. Okay, let’s presume that’s wrong; instead let’s be blindly optimistic in defiance […]

It seems hardly possible forty-two years ago two mavericks created ESPN. It started in Connecticut where some guys launched a new channel stiffly named, “Entertainment and Sports Programming Network.” Today, […]

What’s the point of endless self-exculpatory activity? The world will ultimately judge us by opinions and abstractions largely out of our control. Beryl Markham had it right: That’s what makes […]

Viewing the NCAA Basketball Championships reminds us: “never quit too soon.” There is nothing less conclusive than the score at halftime. Sports, academics or a media job hanging in the […]

“Never spend a cent on any type of advertising until you first decide on how you’ll measure your ROI.” I had the pleasure of working with Chuck Mefford when we […]

Several years ago Mel Gibson set out to make a film comeback. He became intensely inspired on discovering a World War II account of Conscientious Objector Desmond Doss who unarmed, […]

More and more we’re asked, “What do you guys recommend for improving the climate in our building…it seems to have deteriorated over the past two years of the Covid era!” […]