Radio is motion. You can’t freeze the ball (though some programmers seem to get stuck there). If you aren’t gaining listeners you’re losing them. You can’t win without your P-1 […]
Read more →Around five on the afternoon of 10 November 1975 Captain Bernie Cooper was piloting his gigantic 700 foot cargo carrier Arthur M. Andersen in thirty-foot seas. He was concerned about […]
Read more →Ability is what you’re capable of accomplishing. Motivation determines how you approach your capability. Attitude determines how well you’ll do it. But here’s the conflict: Radio is as universal as […]
Read more →Self interest is the enemy of all true affection. -Tacitus You’ve probably seen the nineties hit movie Wall Street either in its original run or on the plethora of movie […]
Read more →You may have missed this coruscating story, tucked away in the back pages of your sports section. We repeat this by request. Internationally the sport of Crew is becoming more […]
Read more →Table…chair…Aardvark. The University of North Carolina has been disgraced and it won’t simply end in prolonged embarrassment. No, this isn’t a sport column; just one person’s camera angle on a […]
Read more →Some of us were sitting around remembering our favorite motivational moments. Earlier in the decade former perennial power and then heavy favorite Tennessee invaded the hallowed ground of the Rose […]
Read more →Some of us were sitting around remembering our favorite motivational moments. Earlier in the decade former perennial power and then heavy favorite Tennessee invaded the hallowed ground of the […]
Read more →It’s not predatory media, audience slippage, or ownership declivity. It’s among us daily; seldom talked about in columns or at conferences other than RAB. No, the terrible beating of dark […]
Read more →15 years ago Al Ries and Jack Trout wrote Twenty Two Immutable Laws of Marketing. In our firm we’re always looking for the latest edge but in that process we […]
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