Al Reiss and Jack Trout once proclaimed, “If marketing is a battle of perceptions—not product—then the mind take precedence over the marketplace.” For those of us in Media, consider this […]
Read more →Most of us have been raised to be modest, polite, and avoid inflated self-assessment. Some have learned adapted that posture and in the heat of business decision-making it becomes easy […]
Read more →“Through the Mississippi darkness, rolling down to the sea, but all the towns and people seem, to fade into a bad dream” – Steve Goodman There a train that’s been […]
Read more →Fear is as natural as sunlight. It engages us in our earliest days and hangs in the air over the rest of our lives, like a gargoyle sculpture on a […]
Read more →The lesson that, #1 – management has to be the highest class possible. #2 – they have to have a succession plan – Al Waleed bin Talal Yet few of […]
Read more →Superior leaders in business (media included) believe in recognizing the crucial difference between “strategy” and “tactics.” Even in 2022 many successful generals, admirals, CEOs and department heads recognize the value […]
Read more →Heading into the new year a very good programmer shared the she was concerned; perhaps afraid for her company’s outlook. Fear in natural. It’s the appropriate response for any of […]
Read more →ev-o-lu-tion – the gradual development of something, especially from a simple to a more complex form Stefani Joanne Angelina Germanotta was an accomplished vocalist and pianist, having studied at the […]
Read more →The feedback we receive year-round from our Audience Development Group posts are both rewarding and humbling. We hear from group VP’s who share our columns company-wide. Programmers who post relevant content in […]
Read more →“When you arise in the morning, give thanks for the food and for the joy of living. If you see no reason for giving thanks, the fault lies only in yourself” –Tecumseh […]
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